Udemy: Brand Illustrations

A quick overview of the system and some of the illustrations done for Udemy

My Role

I was a contract illustrator for the team and worked alongside two product designers and one creative director. I believe other people were involved, but I didn’t interact with them directly

Inspiration

When I was first contacted by Udemy, they had already aligned internally on their ideal style attributes

Test asset

While I did do an entire pitch deck for this for this test asset, I’m going to skip over that for brevity. For the “no messages” screen, we wanted to simply convey “your work is done, you can relax”

exploratory Detail matrix

After the initial test asset, we moved into something an exploratory detail matrix. I use this to help stakeholders zero in on their visual goals of the project